Kanye West's latest album since the musician became a born again Christian already garnered attention after prompting Burger King to take a jab at Chick-fil-A. The album, titled Jesus is King, focuses on West's newfound religion.
It comes after an erratic period for the rapper once diagnosed with bipolar disorder—West later denied the diagnosis and need for treatment. West waved a MAGA hat claiming he redesigned it, made declarations about President Donald Trump and had a bizarre Oval Office visit.
This was followed by West disavowing some of his statements and saying he was used by right wing pundit Candace Owens and others. At the time, Trump drew criticism for exploiting someone who appeared mentally unstable.
But West has now embraced Christianity, eschewed profanity and condemned premarital sex. Unfortunately, despite this, the reviews are not great for Jesus is King.
Unless your last name is Trump.
While Rolling Stone, Pitchfork and other industry insiders panned the album, Donald Trump Jr. declared it "the epitome of fearless creativity and ‘dangerous, unapproved’ ideas."
Why Trump Jr. put quotes around words only he used to describe mainstream Christianity—dangerous and unapproved—was unclear. But many wondered if he was trying to get the band back together with false flattery.
Trump Jr. went on to declare:
"Kanye West is cracking the culture code."
Then, as with most things, tried to make it about himself and his father.
"Leftists always try to silence those who are speaking truth. They’re waging a war on our family and culture."
Leading up to the 2020 election, the Trump campaign will try to crack the African-American voter code that support from Candace Owens and Diamond & Silk have failed to do. But some suggest the attempts are little more than pandering.
And Trump Jr.'s Twitter post about the album does not appear to have worked.
Others disagreed with the assessment.
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Some felt the endorsement only proved the album had quality issues.
Others had difficulty believing Trump Jr. was a big fan.
Early sales projections for the album are on par with West's previous work. But if sales dip, perhaps Trump Jr. can put in a good word with Vice President Mike Pence, Betsy DeVos and other Evangelical members of the Trump administration.
The album review probably will not attract votes for his father, but it could bring a whole new audience to Kanye West.
The book Dumpty: The Age of Trump in Verse by actor John Lithgow is available here.
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