Skip to content
Search AI Powered

Latest Stories

Black Woman Furious After Jewelry Store Falsely Accuses Her Of Stealing And Makes Her Empty Her Bags

Black Woman Furious After Jewelry Store Falsely Accuses Her Of Stealing And Makes Her Empty Her Bags
@veledaspellman/TikTok
Make us preferred on Google

On a recent visit to Final Touch Jewelry in New York city, an Black woman was falsely accused of stealing and asked to empty her bags.

Veleda Spellman the woman in question, recorded herself emptying her bags to prove her innocence, as well as call out possible racial bias and profiling.


She later posted the video to her TikTok page, which quickly went viral with over 25 thousand views.

@veledaspellman

Being accused of stealing because you are black is heart Wrenching! #shoppingwhileblack

Spellman made no attempt to hide her belief this was a blatant example of racial profiling in her video caption.

"Being accused of stealing because you are black is heart Wrenching!"

After first speaking directly to her camera to make it clear she has not taken one thing, Spellman hands her camera to a fellow customer, who goes on to document Spellman complying with the cashier's wishes.

Spellman eventually empties the contents of her bags, as well as her pocket book, onto the floor, revealing nothing from the store.

She goes on to declare the cashier humiliated her, and invites him to call the police, as he threatened to do.

Spellman, identifies herself in the video as the CEO of Positive Queens, a coaching and mentorship community which aims to empower women to be the beacon of change in their communities.

She goes on to say she was shopping at Final Touch Jewelry to buy contents for gift bags and it was not the first time she had shopped there.

It will, however, likely be her last, as after definitively proving their was no stolen merchandise in her bags, Spellman declared:

"I'm not spending a dime in this store. I'm very upset and I'm also humiliated."

After re-filling her bags, Spellman drives home her accusations of racial profiling, chanting:

"Everybody Black don't steal."

In a subsequent interview with The Daily Dot Spellman went on to say she believes the cashier was determined to accuse and humiliate her the minute she stepped foot in Final Touch Jewelry.

"There were other people of other nationalities in his store, I was targeted just about the moment I walked in the door."

Spellman's ordeal and video is a sobering reminder of a recent racial bias in retail study done by cosmetic giant Sephora.

According to the study:

"Black retail shoppers are 2.5x more likely than white shoppers to receive unfair treatment based on their skin color."

Spellman's over 100 thousand TikTok followers came out in droves to support her and condemn the actions of Final Touch Jewelry.

@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok

Perhaps the most touching shout-out on TikTok came from the young woman whom Spellman asked to help her record the video.

@veledaspellman/TikTok

Spellman went on to thank the young woman again for helping her in exposing the cashier.

@veledaspellman/TikTok

The Daily Dot reached out to Final Touch Jewelry for comment, but were told there was "no one available" to give a comment on the incident or Spellman's video.

More from Trending

Oprah Winfrey; Whitney Houston
Astrida Valigorsky/Getty Images; Kevork Djansezian/Getty Images

Oprah Winfrey Sparks Debate After Sharing Untold Story About Whitney Houston Falling Off Stage On Her Show

Oprah Winfrey recently spoke at Cannes Lions about her success as a TV show host and personality, while focusing on the dedication and loyalty of her studio audiences over the years.

The example she used to demonstrate her audience's loyalty involved the final time Whitney Houston appeared on her show.

Keep ReadingShow less
Actors Zendaya and Tom Holland pose during a red carpet event for the film "Spider-Man: Brand New Day."
Andreas SOLARO / AFP via Getty Images

Tom Holland Helps Zendaya Avoid A Wardrobe Malfunction In Front Of Photographers In Viral Video—And Fans Are Swooning

Holy almost-wardrobe malfunction, Spider-Man!

Tom Holland and Zendaya continued proving why they're one of Hollywood's favorite on- and off-screen couples after sharing a sweet moment during a Spider-Man: Brand New Day press stop in Rome.

Keep ReadingShow less
Will Ferrell; Molly Shannon
Emma McIntyre/Getty Images; Michael Buckner/Variety/Getty Images

Will Ferrell Credits Molly Shannon With Saving 'SNL' With One Of Her Iconic Characters In Poignant Hollywood Walk Of Fame Speech

Picture this: Will Ferrell was just three episodes into his premiere on Saturday Night Live.

He join the show right after the SNL team decided to do a clean sweep and let go of its full cast, despite the previous era being one most fans deemed the funniest and most creative, with Adam Sandler, the late Chris Farley, the late Phil Hartman, Dana Carvey, Mike Myers, Chris Rock, and Rob Schneider, aka the "Bad Boys of SNL."

Keep ReadingShow less
Ariana Grande
Christopher Polk/2026GG/Penske Media via Getty Images

Ariana Grande Has Hilariously Iconic Reaction After Accidentally Sharing NSFW Photo On Instagram

At this point, most of us have had the experience at least once of letting someone look through our photos and realizing that—oops—there's some adult content in there.

Now imagine making that mistake in an Instagram photo dump. While also being one of the most famous people in the world.

Keep ReadingShow less
GOP Senator Perfectly Rips Jeanine Pirro Over Her Vow To Prosecute Alleged Reflecting Pool 'Vandals' In Mic Drop Rant
Jim Watson/AFP via Getty Images; @kgwnews/Instagram

GOP Senator Perfectly Rips Jeanine Pirro Over Her Vow To Prosecute Alleged Reflecting Pool 'Vandals' In Mic Drop Rant

During a press gaggle on Capitol Hill, North Carolina Republican Senator Thom Tillis took a moment to effectively ask the administration of MAGA Republican President Donald Trump, "What the f...‽."

More specifically, Senator Tillis addressed statements made on Sunday by the former Fox News host Trump appointed as United States Attorney for the District of Columbia, Jeanine Pirro.

Keep ReadingShow less