Skip to content
Search AI Powered

Latest Stories

Black Woman Furious After Jewelry Store Falsely Accuses Her Of Stealing And Makes Her Empty Her Bags

Black Woman Furious After Jewelry Store Falsely Accuses Her Of Stealing And Makes Her Empty Her Bags
@veledaspellman/TikTok

On a recent visit to Final Touch Jewelry in New York city, an Black woman was falsely accused of stealing and asked to empty her bags.

Veleda Spellman the woman in question, recorded herself emptying her bags to prove her innocence, as well as call out possible racial bias and profiling.


She later posted the video to her TikTok page, which quickly went viral with over 25 thousand views.

@veledaspellman

Being accused of stealing because you are black is heart Wrenching! #shoppingwhileblack

Spellman made no attempt to hide her belief this was a blatant example of racial profiling in her video caption.

"Being accused of stealing because you are black is heart Wrenching!"

After first speaking directly to her camera to make it clear she has not taken one thing, Spellman hands her camera to a fellow customer, who goes on to document Spellman complying with the cashier's wishes.

Spellman eventually empties the contents of her bags, as well as her pocket book, onto the floor, revealing nothing from the store.

She goes on to declare the cashier humiliated her, and invites him to call the police, as he threatened to do.

Spellman, identifies herself in the video as the CEO of Positive Queens, a coaching and mentorship community which aims to empower women to be the beacon of change in their communities.

She goes on to say she was shopping at Final Touch Jewelry to buy contents for gift bags and it was not the first time she had shopped there.

It will, however, likely be her last, as after definitively proving their was no stolen merchandise in her bags, Spellman declared:

"I'm not spending a dime in this store. I'm very upset and I'm also humiliated."

After re-filling her bags, Spellman drives home her accusations of racial profiling, chanting:

"Everybody Black don't steal."

In a subsequent interview with The Daily Dot Spellman went on to say she believes the cashier was determined to accuse and humiliate her the minute she stepped foot in Final Touch Jewelry.

"There were other people of other nationalities in his store, I was targeted just about the moment I walked in the door."

Spellman's ordeal and video is a sobering reminder of a recent racial bias in retail study done by cosmetic giant Sephora.

According to the study:

"Black retail shoppers are 2.5x more likely than white shoppers to receive unfair treatment based on their skin color."

Spellman's over 100 thousand TikTok followers came out in droves to support her and condemn the actions of Final Touch Jewelry.

@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok


@veledaspellman/TikTok

Perhaps the most touching shout-out on TikTok came from the young woman whom Spellman asked to help her record the video.

@veledaspellman/TikTok

Spellman went on to thank the young woman again for helping her in exposing the cashier.

@veledaspellman/TikTok

The Daily Dot reached out to Final Touch Jewelry for comment, but were told there was "no one available" to give a comment on the incident or Spellman's video.

More from Trending

James Talarico; Stephen Colbert
CBS

Stephen Colbert Rips CBS For Banning Interview With Texas Democrat Due To FCC Threat

Late-night host Stephen Colbert criticized CBS for attempting to ban him from interviewing Texas Senate candidate James Talarico, and from even mentioning the interview on air, due to threats from Brendan Carr, the chair of the Federal Communications Commission (FCC).

Talarico, who represents Texas in the state House, has previously made headlines for calling out Texas Republicans for "trying to force public schools" to display the Ten Commandments and has generated significant buzz as a forceful voice for Democrats in a state largely in the hands of the GOP.

Keep ReadingShow less
American Girl Dolls; Tweet by @deestiv
Marvin Joseph/The Washington Post/Getty Images; @deestiv/X

American Girl Dolls Just Got An 'Ozempic' Makeover For The 'Modern Era'—And People Are Not Impressed

There's nothing quite like the grip American Girl dolls had on Millennials during the mid-1990s and early 2000s.

Created in 1986 by the Pleasant Company, American Girl dolls were meant to model positive core values with dolls that resembled young women from various time periods across American history and different favorite hobbies, like horseback riding and cheerleading.

Keep ReadingShow less
A line of rotisserie chickens with a reaction from X overlayed on top.
UCG / Contributor/Getty Images

'Wall Street Journal' Ripped After Saying Millennials And Gen Zers Are 'Splurging' On 'Rotisserie Chickens' Instead Of Buying Homes

It's sadly all too common for older generations to look down on millennials and criticize their constant complaining about how "hard" life is and how they can't afford to be homeowners.

That criticism almost always ignores factors like the rising cost of housing, increasingly low salaries, and a continuous housing shortage.

Keep ReadingShow less
Cardi B
Aaron J. Thornton/WireImage/Getty Images

Cardi B Claps Back Hard At Homeland Security After They Mock Her For Threatening To 'Jump' ICE At Her Concert

People unfamiliar with rap music may not know much about the art form or its stars.

The majority of the world might only know Cardi B as one of the women—with Megan Thee Stallion—behind the song "WAP" that was certified Platinum nine times in just the United States before hitting Diamond eligible status in late 2025 with 10 million units sold.

Keep ReadingShow less
Donald Trump
Saul Loeb/AFP via Getty Images

Trump Roasted After Making Bonkers Comparison Between Gas Prices In Iowa And California

President Donald Trump was widely mocked for making a nonsensical comparison between gas prices in Iowa versus California during a ceremony at the White House in which he was given an award for being the "undisputed champion of beautiful clean coal."

Trump's recognition reportedly came from the Washington Coal Club, a pro-coal advocacy organization with financial links to the sector. The award was presented by James Grech, chief executive of Peabody Energy, the nation’s largest coal producer. The bronze trophy depicts a miner equipped with a headlamp and pickaxe.

Keep ReadingShow less