The state of Texas has filed a "Deceptive Trade Practices" lawsuit against social media influencer Brittany Dawn Davis, claiming she conned her followers out of hundreds of dollars.
Davis currently has over 950 thousand followers on TikTok, and close to 500 thousand on Instagram, where she describes herself as a "Jesus seeker" and "Kingdom chaser."
Both of Davis' social media pages are full not only of Evangelical Christian content, but also health and fitness advice.
ABC affiliate WFAA reported on the story.
But Davis' suitability as a health and fitness coach became seriously scrutinized following complaints from multiple customers.
According to the documents filed in the lawsuit, Davis reportedly promised customers individual, customized nutrition and fitness plans costing them upwards of $300.
Yet the plans all turned out to be identical. Davis also didn't deliver on the personal check-ins with each customer as she had initially promised.
In addition—while these plans were all delivered electronically—Davis reportedly charged her customers for shipping and handling.
The lawsuit also noted Davis greatly exaggerated her credentials in regards to helping customers with eating disorders, specifically by linking her fitness and nutrition plans to a video in which she herself claimed to have overcome an eating disorder.
While Davis denied ever specifically offering her services towards anyone suffering from an eating disorder, according to the suit as many as 14 customers complained and felt they had been misled.
"The main reason I chose her out of all the coaches out there was specifically that she advertised herself as an 'eating disorder soldier.'"
Davis reportedly advised all of her customers high cardio, low calorie eating and exercise plans, which only resulted in customers who were under the recommended weight for their height to lose even more weight, not to mention further exacerbate their eating disorders.
Accusations claiming Davis was scamming her customers have been brewing since 2019, resulting in Davis issuing a public apology on Good Morning America, claiming she "jumped into an industry that had no instruction manual."
She then announced she would offer her customers a refund, but only on the condition they sign a non-disclosure agreement, a condition which was later dropped following a highly public outcry from her affected customers.
After the news of the lawsuit broke, Twitter users were quick to celebrate Davis' deceitful actions were finally facing consequences.
While many wasted no time in pointing out how her constantly swindling her customers is a far cry from the devout Christian lifestyle she claims to live by.
Texas Attorney General Ken Paxton is hoping the court will make Davis actually fulfill all of the promised services she claimed she would offer, as well as forbid her from promoting herself as someone qualified to give advice to individuals with eating disorders.
Davis could be facing up to $10 thousand in damages for each potential violation of Texas civil law, potentially costing her anywhere from $250 thousand to even $1 million.
Davis has yet to comment on the lawsuit, but is reportedly planning on hosting a spiritual retreat in Fort Worth, Texas this upcoming April which would cost $125 per person to attend.
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