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The makers of Skittles candy is publicly imploring people to behave themselves following an incident in which someone threw the candy into Harry Styles' eye at a recent concert.
Skittles even went so far as to take out a full-page newspaper ad in the Los Angeles Times to implore people to use its candy... well, as it was intended to be used and not as a projectile.
Skittles' ad came after it had previously taken to Twitter to issue a comedic "PSA" about not hurling sweets at people.
\u201cPSA: Protect your eyes from Skittles (by eating them, not throwing them)\u201d— SKITTLES (@SKITTLES) 1668885645
Along with a graphic that read "Protect the rainbow," a spin on the candy's long-running "Taste the rainbow" slogan, the tweet read:
"PSA: Protect your eyes from Skittles (by eating them, not throwing them)"
The graphic also included a pair of heart-shaped sunglasses, a reference to those that Styles wore in the video for his hit song "Watermelon Sugar," along with a green Skittle flying toward one of the lenses.
The Times ad featured similar imagery, along with copy that read:
“Protect the rainbow. Taste the rainbow. But please, don’t throw the rainbow."
Videos of the incident in which Styles was hit in the eye have gone viral since the November 14 concert at which it happened.
The vidoes showed that as Styles was performing his song "Kiwi" at the Kia Forum in Los Angeles that night, a rain of what fans reported appeared to be the multi-colored candy flew into Styles' face, with one of them pegging him in the eye.
\u201cYALLLLLL. This goes without saying. \ud83d\udc4f\ud83c\udffb DO \ud83d\udc4f\ud83c\udffb NOT \ud83d\udc4f\ud83c\udffb THROW \ud83d\udc4f\ud83c\udffb STUFF \ud83d\udc4f\ud83c\udffb AT \ud83d\udc4f\ud83c\udffb PEOPLE \ud83d\udc4f\ud83c\udffb Harry Styles took a forcefully thrown skittles to the freaking eye last night. Come on, use some common sense!! \ud83d\ude21\u201d— jennie (@jennie) 1668550766
Styles was seen recoiling in obvious pain as the candy hit him, and was squinting and holding his eye throughout the performance of the song.
Skittles also responded with a post on Instagram that stated the obvious about the incident.
It read:
"Didn't think I needed to say this: Please don't throw skittles."
On Twitter, the incident had many fans furious.
\u201cwhoever threw something at harry\u2019s eye i hope u can fight\u201d— Eliz \ud83c\udf37 (@Eliz \ud83c\udf37) 1668494618
\u201cthis harry styles skittle thing is so weird like\u2026 even if hitting him in the face was an accident, what was your intended goal with skittles anyway?? like what did u think was gonna happen???\u201d— stradtt (@stradtt) 1668524782
\u201cwhoever threw skittles at harry styles and hurt him needs to catch these hands\u201d— mari ! (@mari !) 1668539218
\u201cfind the skittles thrower and file an assault charge im so serious @jefezoff @Harry_Styles @kidharpoon @oliviawilde @harry__lambert @gucci @BarackObama @POTUS @RoyalFamily @UN @WWE @TheRock\u201d— Vibes are immaculate here. (@Vibes are immaculate here.) 1668495871
\u201cThe fact he still thank the crowd even tho his eyes hurts bcs someone threw skittles in his eyes. He doesn\u2019t deserve this. Respect this precious man pls.\u201d— hourly harry styles (@hourly harry styles) 1668508948
\u201cimagine being the person responsible for injuring harry styles with skittles\u201d— sarah \ud83d\udc07 (@sarah \ud83d\udc07) 1668749699
\u201cWhat\u2019s Joe Biden\u2019s plan to finding out who threw skittles at Harry Styles???\u201d— ashley (@ashley) 1668557897
\u201c@Skittles correction: don't throw skittles at harry styles. idc about anyone else \ud83d\ude4f\ud83c\udffc\ud83d\ude4f\ud83c\udffc\u201d— SKITTLES (@SKITTLES) 1668528220
\u201cwho tf threw skittles at harry styles???\u201d— ghostface daddy \ud83d\udd2a (@ghostface daddy \ud83d\udd2a) 1668545118
Styles has been hit with objects repeatedly during his Love On Tour dates, including a handful of chicken nuggets at Madison Square Garden and an unidentified object that nailed him in the crotch in Chicago.