Chuck E. Cheese was accused of racial bias after a video showed the mascot for the popular kids' pizza joint appearing to ignore a Black toddler who was trying to hi-five.
The clip showed the performer in the mouse costume acknowledging three White children standing on a stage for a birthday party inside the restaurant and giving hi-fives as he walked past them.
When a little Black girl–who was standing near the stage enthusiastically jumped up and down at seeing the mascot–raised her hand for him to acknowledge her with the same gesture, the mascot left her hanging as he faced her.
He then turned his back on the girl and waved back at the kids he had previously interacted with.
Twitter user Umm Safa–the girl's mother–shared the video and wrote in the caption:
“On July 30 at Chuck E Cheese in Wayne, NJ, my 2 [year old] was racially discriminated against."
"As you can see, he gives all of the [white] kids hi-5s & PURPOSELY ignored my Black baby."
"When confronted, he ignored me as well…,”
\u201cPLEASE RETWEET\u203c\ufe0f On July 30 at Chuck E Cheese in Wayne, NJ, my 2yo was racially discriminated against. As you can see, he gives all of the yt kids hi-5s & PURPOSELY ignored my black baby. When confronted, he ignored me as well. The manager, Angie Valasquez, made excuses for him..\u201d— Umm Safa \ud83e\ude70 (@Umm Safa \ud83e\ude70) 1659279662
Social media users were outraged.
\u201c@belllahijabi I\u2019m flipping tables and throwing pizza because TF\u201d— Umm Safa \ud83e\ude70 (@Umm Safa \ud83e\ude70) 1659279662
\u201c@belllahijabi Bottomline we gotta stop patronizing these establishments & support our own...\u201d— Umm Safa \ud83e\ude70 (@Umm Safa \ud83e\ude70) 1659279662
\u201c@belllahijabi @laterAliGator26 Seriously @ChuckECheese is this the type of behavior you condone at your establishment ??????\u201d— Umm Safa \ud83e\ude70 (@Umm Safa \ud83e\ude70) 1659279662
\u201c@mymommyspost @belllahijabi @laterAliGator26 @ChuckECheese Thank you for tagging. Corporate needs to see. THIS what we talking about @ChuckECheese \n\nYou ok with treating a toddler like this?\u201d— Umm Safa \ud83e\ude70 (@Umm Safa \ud83e\ude70) 1659279662
The video was yet another example of costumed characters apparently denying non-White children attention in favor of White children.
This separate clip showed two Black kids being rebuffed by a performer in costume who gestured, "no," to them during their visit to Sesame Place theme park in Philadelphia based on the popular children's TV show, Sesame Street.
\u201c@belllahijabi @RawSTUD_G23 pure RACISM shouldn't be IGNORED \ud83e\udd27\ud83e\udd27!!!!\u201d— Umm Safa \ud83e\ude70 (@Umm Safa \ud83e\ude70) 1659279662
In response to those who downplayed the incident at Chuck E. Cheese suggesting the costumed actor had limited visibility as the reason for ignoring the girl, a user with experience weighed in.
Gabe Lozano, who alleged to have played Chuck E. Cheese once, explained:
"I see people defending the mascot by saying that maybe the head made it hard to see. I dressed as the mascot briefly at the community college I attended."
"The mouth is a one-way, see-through mesh. And I could see everything that was going on, just fine."
"They could see the girl."
\u201c@belllahijabi I see people defending the mascot by saying that maybe the head made it hard to see.\n\nI dressed as the mascot briefly at the community college I attended. The mouth is a one-way, see-through mesh. And I could see everything that was going on, just fine.\n\nThey could see the girl.\u201d— Umm Safa \ud83e\ude70 (@Umm Safa \ud83e\ude70) 1659279662
Another account posted a different video proving the mascot could very well see and interact with children who are much shorter.
"This video completely says otherwise," tweeted @OscaritoRobles, in response to the argument the character is visibly challenged.
He added:
"This other chuck e. cheese mascot saw that little boy who is probably shorter than her clear as day."
\u201c@OscaritoRobles @belllahijabi this video completely says otherwise. this other chuck e. cheese mascot saw that little boy who is probably shorter than her clear as day.\u201d— Umm Safa \ud83e\ude70 (@Umm Safa \ud83e\ude70) 1659279662
People couldn't believe the number of dismissive comments in the thread.
\u201c@belllahijabi I usually don\u2019t get involved in very heated debates but to all the people saying he possibly couldn\u2019t see her ?Fr he is at least 15 feet away there is no way he didn\u2019t see her\ud83e\udd37\u200d\u2642\ufe0f\u201d— Umm Safa \ud83e\ude70 (@Umm Safa \ud83e\ude70) 1659279662
\u201c@belllahijabi She\u2019s literally jumping up and down with excitement, people saying \u201che didn\u2019t see her\u201d really gotta ask themselves why their first impulse was to make excuses for this blatant racism. \n\nPoor sweet baby. \ud83d\ude1e\u201d— Umm Safa \ud83e\ude70 (@Umm Safa \ud83e\ude70) 1659279662
\u201c@belllahijabi To those saying Chuck didn't see her:\n\nThe two women with the badges are "extra eyes" to help point out people to Chuck. They both said nothing, so even if Chuck weren't racist, THEY were.\n\nPlus: in the beginning, Chuck is far enough away to have seen her while approaching.\u201d— Umm Safa \ud83e\ude70 (@Umm Safa \ud83e\ude70) 1659279662
\u201c@Jeremystayfly @belllahijabi So, a convenient way to disguise the racism. The child looks to be about 3. High five her and move on. She does not understand "work policies". A grown up dressed like a giant mouse already has nothing to lose.\u201d— Umm Safa \ud83e\ude70 (@Umm Safa \ud83e\ude70) 1659279662
The mother posted a follow-up tweet of her daughter posing with Chuck E. Cheese–at the insistence of management–who was giving a thumbs up.
\u201c@MaddenTzar @KINGLEVZ @TylerHa35632692 Not so much.\u201d— Umm Safa \ud83e\ude70 (@Umm Safa \ud83e\ude70) 1659279662
"One picture is worth a thousand words," wrote the mother, adding, "After the managers defended his case on 'not being able to see her' and apologizing, they still insisted on Safa taking a picture with him."
@belllahijabi/Twitter
"I wasn't for it but Safa was still innocently following him around–of course, unaware of what had just happened, Just for her to take a picture like this," wrote Safa, adding, "Great job, Safa!"