Martin Scorsese's next film, Killers Of The Flower Moon, starring Leonardo DiCaprio, Lily Gladstone, Jesse Plemons, and Robert DeNiro, a new movie based on the nonfiction book of the same name by David Grann, is on its way to the big screen and streaming services alike.
The film, which takes place in Osage County, Oklahoma, released one of its first principal photographs by way of Osage News, which turned into an unexpected meme thanks to the conservative-run New York Post.
The New York Post ran a headline with this photo calling DiCaprio "unrecognizable," due to the fact he isn't dressed immaculately and attractively, according to the article.
However, there's one standout issue—people recognize him.
And, the moment sparked an entire meme movement.
The memes spanned genre and content in a way that only the internet could find a way to incorporate.
The meme is still raging across Twitter with no end in sight.
You got to give it to the internet—give it one moment of ridiculousness and you'll get a year's worth of memes out of it.