Readers of GQ magazine were left scratching their heads at businesswoman and socialite Kim Kardashian's feature on the cover of its 2023 "Men of the Year" issue.
The SKIMS founder and star of the reality series The Kardashians was honored along with fashion designer Tom Ford, musician Travis Scott, and actor Jacob Elordi.
The powerhouse media mogul was named "Tycoon of the Year" as part of GQ's "Man of the Year" celebration.
In the cover photo, Kardashian appeared in a loose-fitting black and white business suit, sucking her thumb and snacking on a bag of Cheetos.
She posted her announcement on Instagram and declared:
"Hi! I’m the GQ Man of the Year!"
But GQ's selection of Kardashian didn't resonate with everyone.
Users on X (formerly Twitter) were divided.
Some people were here for it.
In the magazine's featured interview, Kardashian was joined by her mother, Kris Jenner, and sisters Kourtney and Khloé.
Topics discussed included her late father, attorney and businessman Robert Kardashian, who gained recognition as a defense attorney in the 1995 O. J. Simpson murder trial.