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There have been correlations brewing on social media, especially TikTok, about toxic masculinity and a person's relationship with cats, arguing that men who do not like cats are more likely to be toxic and entitled because they don't like interacting with an animal that requires consent in order to exchange affection.

Now, a similar theory is brewing about meat consumption and views on vegan products, like soy, and tofu, in relationship with toxic masculinity. With a certain entitlement to have meat at every meal, preferring the flavor of meat over the environmental impact, and the entitlement and convenience of easily-acquired protein, all speak to features of toxic masculinity.