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On April 1, the grocery store Whole Foods, which was acquired by Amazon in 2017, announced it would be lowering prices on 500 items!
"@amazon and @WholeFoods announce a third round of price cuts to begin Wednesday, offering new lower prices on fres… https://t.co/kRQsiVrBxi— Whole Foods PR (@Whole Foods PR)1554149070.0
Whole Foods has seen multiple price drops since being acquired by Amazon.
Amazon is slashing prices on hundreds of products at Whole Foods for the third time in two years… https://t.co/X1rjesi3xM— CNN (@CNN)1554202447.0
Most analysts believe the grocery store chain has been lowering prices to try and overcome its reputation of being fairly expensive.
Per WSJ, Amazon this week will cut prices on over 500 Whole Foods grocery items, from popcorn to cod fillets, as it… https://t.co/E2JTTzJ2x9— Katie Peralta (@Katie Peralta)1554147872.0
@DtwMimms @WholeFoodsPR @amazon @WholeFoods In my city, we call them “Whole Paycheck” 💰— CanonChick (@CanonChick)1554230634.0
Amazon is cutting more prices at Whole Foods in a bid to lose the ‘Whole Paycheck’ image https://t.co/pqIp160hnh vi… https://t.co/qaCUyco1Sm— WSJ Graphics (@WSJ Graphics)1554210346.0
With these price cuts, all shoppers will see savings, but Amazon Prime members will still be the biggest beneficiaries.
All Whole Foods customers will see an average reduction in price of about 20% on select items and the deals get eve… https://t.co/FNgcmHt4zx— KMOX St. Louis News (@KMOX St. Louis News)1554214743.0
@CNN Love reading positive news, especially when it saves me a ton of money! Thanks @amazon ❤️— Antonella212 (Instagram) (@Antonella212 (Instagram))1554222767.0
Others thought the price cuts weren't quite significant enough to make a difference.
@CNN They might have to do more than just “slash” prices for me to afford it. They need to maim or stab some prices https://t.co/iC1wmuyFnC— Lιȥ Jҽɳƙιɳʂ (@Lιȥ Jҽɳƙιɳʂ)1554259501.0
@nbcwashington They need to cause you need to take out a loan to shop there and eat healthy 🤷🏽♀️— A Different Me (@A Different Me)1554212081.0
@nbcwashington Hmm interesting so we have to pay 99.00 for prime to get a 10 cent savings at whole foods seems fair… https://t.co/YWcCriRngp— dingofox the derpy fox. (@dingofox the derpy fox.)1554229652.0
There were definitely a lot of hungry people ready to give the store another chance, however!
@katieperalta I’m just here for the cheap cod fillets #WholeFoods— FaveRTs™ Magazine (@FaveRTs™ Magazine)1554226093.0
@katieperalta Very good. Everyone should be able to eat well. Not just the middle class. Bravo.— Diana L. Pizarro (@Diana L. Pizarro)1554292582.0
@katieperalta This is genius and very beneficial to everyone— Derrik Mirochnik (@Derrik Mirochnik)1554246927.0
Everyone should be able to afford good, healthy foods.
@nbcwashington "Beyond....prime" how nice— Oilpastel artist and nature poet (@Oilpastel artist and nature poet)1554226908.0
@WSJGraphics @WSJ Gonna get me some mangos!! https://t.co/yS0LpSYQ4S— Jess hurdlow (@Jess hurdlow)1554230657.0
That having been said, the problem is still far from fixed.
@WSJGraphics @WSJ Wow, I am so broke that even the "reduced" prices are still way too much!— Chris Edward (@Chris Edward)1554269022.0
@WSJGraphics @WSJ In case you need a deal on ground bison— Yiddish Translator (@Yiddish Translator)1554224488.0
@WholeFoodsPR @amazon @WholeFoods It’s about time. Now build a store in a neighborhood that can really use a health… https://t.co/W7PWfzT3b2— Ladt_T (@Ladt_T)1554225967.0
Still, lowering prices to make good foods more affordable is undoubtably a step in the right direction for Whole Foods, and we can't wait for our next shopping trip!
@CBSMoneyWatch https://t.co/iqlykZYBY3— Jess ♍️ (@Jess ♍️)1554279408.0