A TikTok filter that bloats users' faces and adds wrinkles in the beginning and is later removed to show the difference has come under fire for encouraging body-shaming.
According to Indy 100, the "fatphobic" filter has since been deleted but it appeared in many videos due to a viral trend back in June.
While many of the influencers posting the video using the filter gained tons of likes, the trend prompted backlash from other TikTokers calling out the inherent "fatphobia."
The "double chin" filter was used in clips synced to the song "1, 2, 3" by Sofia Reyes, featuring Jason Derulo and De La Ghetto.
TikTokers applying the unappealing filter on themselves lip-synced the lyrics, "Parece que hoy me gustas un poco más," which basically translates to, "It seems that today I like you a little more."
When the filter disappeared, users continued lip-syncing to the lyrics, "Hola, comment allez, allez-vous," which in English means "hello, how are you?"
Popular TikTokers like Katiana Kay participated in the trend and her video which you can see below was viewed over 6 million times and gained 450,000 likes.
TikToker @sitianggunn, who has 10 million followers, also used the filter for her video, which received 11.5 million views, and 805,000 likes.
TikToker @eunicetjoaa received the most views for her entry in the viral trend with 29.8 million views, 2.3 million likes, and over 8,700 comments.
The videos received backlash when users identified the problem with influencers using the deceptive filter.
TikToker @deadnerdpool duetted Katiana Kay's video and wrote in the overlaid text:
"First: this filter is super f@tphobic."
"Second: as a creator with a large following, you'd think you'd wanna post something positive for young girls to see," she added.
She then gave Kay a pro-tip on how her "before and after" transition could be improved.
"Third: if you're going to do a transition, at least have it line up right," she quipped.
TikToker Marie–a.k.a. @justbearock–mocked the trend with sarcasm.
"Thank god none of you actually have a double chin!!!!" she wrote in the overlaid text, adding, "can now sleep happy knowing you have a jawline!!! I was scared you were actually fat!!!"
In the caption, however, her tone was less playful.
"How are you all so openly fatphobic," she wrote.
Followers felt validated by Marie's post.
@justbearock/TikTok
@justbearock/TikTok
@justbearock/TikTok
TikToker Bubbles slammed the trend by embracing body positivity.
"I love this trend it's such a confidence boost bc [because] you go from having to see yourself with a larger f@t face & then you take off the filter & feel relieved you don't actually look like that," she wrote.
Those who felt the same chimed in.
@bubblesworlddd/TikTok
@bubblesworlddd/TikTok
@bubblesworlddd/TikTok
@bubblesworlddd/TikTok
Bubbles later wrote in the thread that the "double chin" filter "was a 💩 trend," adding, " I’m glad the filter is gone 🥰"
Same.
@jaketapoer/Bluesky
@BillAckman/Twitter