A house listing for a $420,000 Wisconsin home has the internet buzzing.
Photos of the home capture its quant interior design, featuring all kinds of live, laugh love-esque signs scattered throughout the four-bedroom, three-bathroom family home. As you click through the slideshow of rooms, you notice the adorable signage decorating the home and describing the different areas.
There are signs in the kitchen saying "Eat" and "pantry," a sign in the toy room saying "play" and "welcome" signs at the entrance.
Then, sticking with the theme, when you scroll over to the bedroom photo you see another sign placed over the bed.
In cursive and artistic lettering it reads:
"Welcome to Poundtown"
See the photo below:
@zillowgonewild/Twitter
Everyone is getting a kick out of it.
Zillow Gone Wild Twitter account—known for sharing odd home listings—shared the photos captioned:
"This $420k (lol) Onalaska, WI is a good example of what happens when your Michael’s obsession goes one sign too far."
This $420k (lol) Onalaska, WI is a good example of what happens when your Michael\u2019s obsession goes one sign too farpic.twitter.com/aBDPZ0VnQY— Zillow Gone Wild \ud83c\udfe1 (@Zillow Gone Wild \ud83c\udfe1) 1650294608
Someone else captioned a post of just the bedroom:
"Welcome to Poundtown."
"Eat. Pray. Bone."
Welcome to Poundtown.\n\nEat. Pray. Bone.pic.twitter.com/0LWQBopYqj— Atlas Smugged (@Atlas Smugged) 1650299318
The real estate agent and company when they left the welcome to poundtown sign on for the photospic.twitter.com/q6ybFeBmPy— cesar (@cesar) 1650299028
Another person noted:
"The 'Welcome to Poundtown' sign really ties the room together, does it not?"
The "Welcome to Poundtown" sign really ties the room together, does it not?https://twitter.com/zillowgonewild/status/1516071586264141827\u00a0\u2026— Aldous Huxley's Ghost\u2122 (@Aldous Huxley's Ghost\u2122) 1650300755
@Actually_Tina/Twitter
welcome to poundtown is the name of my autobiographyhttps://twitter.com/zillowgonewild/status/1516071586264141827\u00a0\u2026— Katya, mayor of Dano Nation (@Katya, mayor of Dano Nation) 1650306754
Homeowner Lauren Hegenbarth put her family's rural Wisconsin home listing online Friday, expecting to get only the attention of a handful of local buyers.
To her surprise, her listing gained national attention. Hegenbarth and her husband have a business flipping homes and are masterfully skilled in the art of interior design.
In fact, the reason for all the signage? Hegenbarth makes them.
The "Poundtown sign" is also a creation of the mother of three.
In explaining her vision for the piece, she said:
“I wanted to make it look like just another cheesy decor sign, and then once you read it, BAM!"
"Raunchy and hilarious.”
Hegenbarth made the sign to surprise her husband upon his return from a 90-day work deployment back in November.
She said:
“He absolutely loved it; it matches our humor to a T."
"Plus, two out of three of our kids can’t read, and when our oldest read it while I was making it, I just told her it was a funny quote from a movie and she never asked about it again."
"She doesn’t care; she’s clearly used to the decor.”
The couple's three young kids' rooms are also filled with precious Hallmark movie-style signs. Many feel the master bedroom sign choice is bizarre considering young children live there.
Someone asked:
"I am stuck on the 'Welcome to Poundtown' sign, honestly."
"How are you going to explain that to the three kids all definitely under 5?"
I am stuck on the "Welcome to Poundtown" sign, honestly. How are you going to explain that to the three kids all definitely under 5?— Jessica Beroldi \ud83c\udff3\ufe0f\u200d\ud83c\udf08 (@Jessica Beroldi \ud83c\udff3\ufe0f\u200d\ud83c\udf08) 1650303458
Another person commented:
"I don't care if the house is in our price range and has absolutely everything we're looking for."
"If we showed up to an open house that had a 'Welcome to Poundtown' sign above the bed, we would simply leave."
I don't care if the house is in our price range and has absolutely everything we're looking for. If we showed up to an open house that had a "Welcome to Poundtown" sign above the bed, we would simply leave.— The Ace Couple (@The Ace Couple) 1650311237
They did NOT put up listing pics with \u201cWelcome to Poundtown\u201d over the master bed https://twitter.com/zillowgonewild/status/1516071586264141827\u00a0\u2026— Hype Dutchess (@Hype Dutchess) 1650310985
If I were trying to sell my house, I would take down the \u201cWelcome to Poundtown\u201d sign in the bedroom in my opinion.https://twitter.com/zillowgonewild/status/1516071586264141827\u00a0\u2026— Saint Patrick \u2618\ufe0f (@Saint Patrick \u2618\ufe0f) 1650298242
Hegenbarth is trying not to listen to the naysayers.
Others shared the family's sense of humor.
One person tweeted:
"[I]f having a Welcome to Poundtown sign in your bedroom is wrong then I don't want to be right."
if having a Welcome to Poundtown sign in your bedroom is wrong then I don't want to be right— Chicken Salad Pizza Aficionado (@Chicken Salad Pizza Aficionado) 1650306197
I want this house, as is, completely furnished, including the Welcome to Poundtown sign.https://twitter.com/zillowgonewild/status/1516071586264141827\u00a0\u2026— Laura Topliffe (@Laura Topliffe) 1650312487
Okay but the "Welcome to Poundtown" above the bed is honestly pretty brillianthttps://twitter.com/zillowgonewild/status/1516071586264141827\u00a0\u2026— Audrey Ren\u00e9e Bentley \ud83c\uddfa\ud83c\udde6 \ud83d\udc99\ud83d\udc9b (@Audrey Ren\u00e9e Bentley \ud83c\uddfa\ud83c\udde6 \ud83d\udc99\ud83d\udc9b) 1650302420
\u201cWelcome to Poundtown\u201d is so great, I\u2019m mad I didn\u2019t think of it first.https://twitter.com/zillowgonewild/status/1516071586264141827\u00a0\u2026— Nicholas Lacerenza (@Nicholas Lacerenza) 1650317716
Thanks to the sign, business is booming for Hegenbarth.
She said:
“It’s clearly not everyone’s moral cup of tea."
"It’s been a crazy unexpected Monday, but I’m just taking the positive out of this experience and running with it while ignoring anything negative—like the fact that I’ve already gotten a bunch more orders for new ‘Welcome to POUNDTOWN’ signs!”