In a continuation of the ongoing mostly-fan-made feud between Justin Bieber's wife Hailey and his ex-girlfriend Selena Gomez, folks have taken note of the content in a recent Tiktok Live post by Gomez.
The 30-year-old singer and actress posted a message on TikTok on Thursday that many thought to be in response to the ongoing controversy surrounding a podcast interview Hailey Baldwin Bieber gave about her husband.
More specifically, the backlash Bieber faced after speaking extensively about Gomez during the interview. The fan narrative has been Hailey Bieber stole Justin or Justin cheated on Gomez with his future wife.
It doesn't seem to matter that both women have denied there's any smoke or fire to substantiate the rumors or any feud.
After Bieber's podcast appearance, Gomez was on Tiktok to discuss the launch of her new line of makeup, Rare Beauty.
"If you support Rare, I cannot thank you enough, but know that you are also representing what it means—and that is: Words matter. Truly matter."
You can see the video here:
\u201cSelena Gomez talking about being kind and that words matter on TikTok LIVE\u201d— Selena Gomez Source (@Selena Gomez Source) 1664486963
Gomez may have been addressing fans' words directed at Hailey Bieber.
Bieber spoke on Alex Cooper's Call Her Daddy podcast about the ongoing question of whether Hailey and Justin were in a relationship while he was still dating Gomez.
Gomez, in her TikTok, seemed to be obliquely addressing fans of hers who are going after Hailey Bieber online.
She stated it wouldn't be "representing what [Rare Beauty] means."
Both Gomez and Bieber have attempted to shut down rumors about this before, but the internet seized upon the opportunity to stir up trouble again.
There were those who appreciated Gomez's message.
\u201c@billboard Some people say they have class, some people by their words and actions demonstrate this fact to everyone.\u201d— billboard (@billboard) 1664715616
\u201cone thing about hailey bieber: she'll always talk about selena unprovoked\none thing about selena gomez: she never even thinks about hailey unprovoked\u201d— kaitlyn MIDNIGHTS \uff92\ud835\udff6 \ud83d\udc8c (@kaitlyn MIDNIGHTS \uff92\ud835\udff6 \ud83d\udc8c) 1664619996
\u201c@GeraVilla23 5 yrs in marriage and still Gomez is the favourite meal in Bieber's home...wife talking about husby ex for 40mins in interview\ud83d\ude02\ud83d\ude02\ud83d\ude02 jb and his wifey are obessed with Gomez\u201d— gerardo (@gerardo) 1664337738
In reference to the timing of Gomez's new documentary due out this autumn, some chose to stir the pot even further.
\u201cHailey Bieber deciding to talk about Selena Gomez before Selena\u2019s documentary is her trying to control the narrative but she ain\u2019t foolin anyone\u201d— gerardo (@gerardo) 1664337738
\u201c@8bit_bb @GeraVilla23 From what I\u2019ve gathered, there is an expectation that Selena will say something about JB cheating on her with Hailey in the doc so people think she\u2019s trying to get ahead of the story, but these are not people I follow \ud83e\udd37\ud83c\udffc\u200d\u2640\ufe0f\u201d— gerardo (@gerardo) 1664337738
\u201c@GeraVilla23 Literally nearly 50 whole minutes of her talking about her on the pod. She always says \u2018last time talking about it\u2019 whenever she talks about it too\u201d— gerardo (@gerardo) 1664337738
Now years into Hailey and Justin Bieber's marriage, people are wondering, why are they still talking about Selena Gomez?
\u201cFree Selena Gomez from the shackles of that hideous couple\u201d— \u2606 Angelita \u2606 (@\u2606 Angelita \u2606) 1664322670
\u201cI really expose myself whenever hailey Bieber Justin Bieber and/or Selena Gomez have drama\u201d— xelena (@xelena) 1664728282
\u201c@GeraVilla23 i think people need to move on from this relationship\u201d— gerardo (@gerardo) 1664337738
Some drew inspiration from it all.
\u201c~ If Selena Gomez can get over a relationship that lasted 10 years, get replaced 2 months later & watch the love of her life marry Hailey Bieber, you can get over someone who gave you the bare minimum. \ud83c\udf1a\ud83d\udcaf\u201d— \ud83c\udf19 (@\ud83c\udf19) 1664750516
While others called out the double standard of putting women who dated the same men in eternal opposition while not subjecting men to the same rumors or scrutiny.
\u201cWe put @selenagomez against Hailey Bieber but never @CalvinHarris against Joe Alwyn or @trvisXX against @Tyga. We put women against eachother just on the basis of who they date but never do the same with men. Women are so much more than who they date. #period\u201d— \u2661 \uff61\uff9f\uff65 (@\u2661 \uff61\uff9f\uff65) 1664738038
At the very least, the rumors keep fans interested, even if it's not precisely what Gomez wishes.
South Korean President Lee Jae Myung presenting U.S. President Donald Trump with honors and gifts at the Gyeongju National Museum in Gyeongju on October 29, 2025.Andrew Caballero-Reynolds/AFP via Getty Images
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