Skip to content
Search AI Powered

Latest Stories

TikToker Explains How MAGA Is A Perfect Example An 'Extinction Burst'—And It Totally Tracks

TikToker discussing extinction burst theory
@ohhthatsrich/TikTok

TikToker @ohhthatsrich explained in a viral video how the election of Barack Obama triggered a psychological phenomenon called an "extinction burst" that birthed the MAGA movement.

One of the most mystifying things about Trump's win is how furious conservatives still are.

They won the presidency against all odds, AND the Senate AND the House and their faves are dismantling the country before our eyes just like they've always wanted, and they're still. So. Angry. All. The. Time.


It's weird! Or maybe it's not. As TikToker @ohhthatsrich recently pointed out, psychology actually has a whole theory to explain everything that's been happening not only recently, but for the last 15 or so years: the extinction burst.

An extinction burst is when there is a sudden and intense uptick in a behavior when the reward for the behavior is taken away that precedes the behavior dying out.

A common example social scientists use is tantrums. A child learns that a tantrum will get a parent to give them what they want. When the parents stop relenting, the child throws even more—and more intense—tantrums. Then, the child figures out the tantrums don't work anymore and they abruptly stop—or go "extinct."

So what does this have to do with MAGA? The TikToker explained it perfectly.

@ohhthatsrich

I just learned a new #psychology term that perfectly explains why #maga #republicans are still so #angry, and it has shaken my #leftist brain to its foundation. #extinctionburst #politics

Basically, the "rewards" for racism, sexism, homophobia, transphobia, etc. were removed by societal progress, especially following the election of Barack Obama. So conservatives have been raging, on a steady uptick, ever since because they know their time is coming to an end.

As Rich puts it in his TikTok:

"The Trump spike in racism, sexism, and hate — it’s the emotional foundation for the entire Make America Great Again movement, that nostalgia for when life in America was simpler and paler. But as soon as we began addressing it — boom! Extinction burst."

The "extinction burst" we've been experiencing has been drawn out because we're talking about an entire country here, not a single toddler or, if you like a more morbid example, a dying person who suddenly has a burst of energy before they finally pass on.

But the process is the same. As Rich said in his video, Obama's election in 2008 triggered the process.

"Sarah Palin, the Tea Party Movement, the birther movement, and ultimately MAGA—it is a 10-year tsunami of rage in the face of inevitable extinction."
"This is why Republicans are still so angry. They know."
"They know Trump winning can’t stop it, and they know Trump in office can’t stop it — they can feel the inevitable extinction of their own terrible beliefs."

If that has you feeling even more terrified than you already were, you're forgetting the most important part of this entire concept: extinction. This is the tornado of nonsense that explodes before the nonsense itself suddenly dies once and for all.

Rich's TikTok went extremely viral on multiple platforms, because of not only how much it resonates with people, but the hope it ultimately offers.

@Quintonleo/X




@ohhthatsrich/TikTok

@ohhthatsrich/TikTok

@ohhthatsrich/TikTok

@ohhthatsrich/TikTok

It's probably not the ONLY factor in what made the MAGA movement flourish, but it certainly makes a lot of sense. And if you've ever dealt with a toddler who has tantrums, you know that the only thing that eventually works is holding the line and not relenting.

To wit, Rich went on to say:

"At this point, the only thing that’ll stop [the extinction] is if we let up. If you stop interfering with that undesirable behavior, it will go back to normal."
"So no, you’re not crazy; yes, you are doing the right thing; and yes, if you persevere, the extinction burst will end."

Hang in there, everyone, and hold the line.

More from People/donald-trump

Danika Mason
@news.com.au/TikTok

Australian Olympics Reporter Issues Blunt Apology After Appearing Drunk On Live TV—And That Is How You Do It

Australian sports reporter Danika Mason has apologized for apparently having a bit TOO much fun at the Milano Cortina Winter Olympics this week.

On February 17, Mason did her live report from the Games for Australia's Channel 9 while obviously hammered. Three sheets to the wind. Schnockered!

Keep ReadingShow less
Evita Duffy-Alfonso; Amber Glenn
Newsmax; Joosep Martinson/Getty Images

MAGA Commentator Faces Backlash For Suggesting Olympians Should Be 'Vetted' For Their 'Patriotism'

Evita Duffy-Alfonso, daughter of MAGA Republican President Donald Trump's Transportation Secretary Sean Duffy and Fox News talking head Rachel Campos-Duffy, appeared on Newsmax's Carl Higbie Frontline on Wednesday to discuss eliminating the First Amendment Rights of Team USA Olympians.

Newsmax host Higbie said:

Keep ReadingShow less
Screenshot of Robert F. Kennedy working out in jeans; Michelle Obama
@SecKennedy/X; Arturo Holmes/Getty Images

CNN Host Calls Out RFK Jr. For Copying His 'MAHA' Workout Plan From Michelle Obama

CNN host Abby Phillip called out conservatives' hypocrisy after Health and Human Services (HHS) Secretary Robert F. Kennedy Jr. shared his new "Rock Out Work Out" video promoting the Make America Healthy Again (MAGA) movement that features him and far-right singer Kid Rock working out shirtless and hanging out together.

Republicans were profoundly critical, even dismissive, of Obama's Let's Move! campaign, a public health initiative created to reduce childhood obesity and encourage a healthy lifestyle in children. She was even accused of being a "communist" supporting a "nanny state."

Keep ReadingShow less
Kristi Noem; Kristi Noem's portrait and stuffed dogs at Cricket memorial
Kevin Dietsch/Getty Images; @krassenstein/X

Someone Just Created A Mock Memorial For Kristi Noem's Dead Puppy—And The Internet Has A New Hero

Social media users cheered after video emerged of a mock memorial erected in Chicago for the dog Homeland Security Secretary Kristi Noem admitted shooting to death on her farm.

Noem once killed her "untrainable" 14-month-old puppy, Cricket, because she wasn't good at hunting and was too excitable.

Keep ReadingShow less
Karoline Leavitt
Saul Loeb/AFP via Getty Images

Karoline Leavitt Gets Awkward Reminder After Claiming Anything On Truth Social Is 'Directly From President Trump'

During the Wednesday press briefing, White House Press Secretary Karoline Leavitt directly contradicted her boss, MAGA Republican President Donald Trump.

Leavitt told the White House press corps:

Keep ReadingShow less