Skip to content
Search AI Powered

Latest Stories

TikToker Explains How MAGA Is A Perfect Example An 'Extinction Burst'—And It Totally Tracks

TikToker discussing extinction burst theory
@ohhthatsrich/TikTok

TikToker @ohhthatsrich explained in a viral video how the election of Barack Obama triggered a psychological phenomenon called an "extinction burst" that birthed the MAGA movement.

One of the most mystifying things about Trump's win is how furious conservatives still are.

They won the presidency against all odds, AND the Senate AND the House and their faves are dismantling the country before our eyes just like they've always wanted, and they're still. So. Angry. All. The. Time.


It's weird! Or maybe it's not. As TikToker @ohhthatsrich recently pointed out, psychology actually has a whole theory to explain everything that's been happening not only recently, but for the last 15 or so years: the extinction burst.

An extinction burst is when there is a sudden and intense uptick in a behavior when the reward for the behavior is taken away that precedes the behavior dying out.

A common example social scientists use is tantrums. A child learns that a tantrum will get a parent to give them what they want. When the parents stop relenting, the child throws even more—and more intense—tantrums. Then, the child figures out the tantrums don't work anymore and they abruptly stop—or go "extinct."

So what does this have to do with MAGA? The TikToker explained it perfectly.

@ohhthatsrich

I just learned a new #psychology term that perfectly explains why #maga #republicans are still so #angry, and it has shaken my #leftist brain to its foundation. #extinctionburst #politics

Basically, the "rewards" for racism, sexism, homophobia, transphobia, etc. were removed by societal progress, especially following the election of Barack Obama. So conservatives have been raging, on a steady uptick, ever since because they know their time is coming to an end.

As Rich puts it in his TikTok:

"The Trump spike in racism, sexism, and hate — it’s the emotional foundation for the entire Make America Great Again movement, that nostalgia for when life in America was simpler and paler. But as soon as we began addressing it — boom! Extinction burst."

The "extinction burst" we've been experiencing has been drawn out because we're talking about an entire country here, not a single toddler or, if you like a more morbid example, a dying person who suddenly has a burst of energy before they finally pass on.

But the process is the same. As Rich said in his video, Obama's election in 2008 triggered the process.

"Sarah Palin, the Tea Party Movement, the birther movement, and ultimately MAGA—it is a 10-year tsunami of rage in the face of inevitable extinction."
"This is why Republicans are still so angry. They know."
"They know Trump winning can’t stop it, and they know Trump in office can’t stop it — they can feel the inevitable extinction of their own terrible beliefs."

If that has you feeling even more terrified than you already were, you're forgetting the most important part of this entire concept: extinction. This is the tornado of nonsense that explodes before the nonsense itself suddenly dies once and for all.

Rich's TikTok went extremely viral on multiple platforms, because of not only how much it resonates with people, but the hope it ultimately offers.

@Quintonleo/X




@ohhthatsrich/TikTok

@ohhthatsrich/TikTok

@ohhthatsrich/TikTok

@ohhthatsrich/TikTok

It's probably not the ONLY factor in what made the MAGA movement flourish, but it certainly makes a lot of sense. And if you've ever dealt with a toddler who has tantrums, you know that the only thing that eventually works is holding the line and not relenting.

To wit, Rich went on to say:

"At this point, the only thing that’ll stop [the extinction] is if we let up. If you stop interfering with that undesirable behavior, it will go back to normal."
"So no, you’re not crazy; yes, you are doing the right thing; and yes, if you persevere, the extinction burst will end."

Hang in there, everyone, and hold the line.

More from People/donald-trump

Gavin Newsom; Kristi Noem
Brandon Bell/Getty Images; Alex Brandon-Pool/Getty Images

Gavin Newsom Just Epically Trolled Kristi Noem With A Fake 'Dog Obedience School' Ad

California Democratic Governor Gavin Newsom focused his trolling of the administration of MAGA Republican President Donald Trump on Homeland Security Secretary Kristi Noem, creating a fake dog obedience school ad for the self-professed puppy killer.

In her 2024 memoir, No Going Back: The Truth on What's Wrong with Politics and How We Move America Forward, Noem bragged about shooting and killing her 14-month-old Wire-haired Pointer puppy named Cricket after she failed to train it properly and without trying to rehome the dog to a competent trainer or a hunting dog rescue.

Keep ReadingShow less
Screenshot of Donald Trump
Fox News

Trump Gives Pious Reminder That The Bible Says To Care For 'Vulnerable Children'—And The Hypocrisy Is Off The Charts

President Donald Trump was called out for hypocrisy after he said during the signing of an executive order expanding resources for the foster care system that the Bible instructs society to care for "vulnerable children and orphans"—only for people to point out that he had denied Supplemental Nutrition Assistance Program (SNAP) benefits to hungry children just days before.

The loss of SNAP is a result of the Trump administration's failure to spend contingency funds to feed people on the program, a decision that is resulting in a nationwide hunger crisis impacting millions of families.

Keep ReadingShow less
Donald Trump; Thomas Massie
Robert Schmidt/Getty Images; Andrew Harnik/Getty Images

Conservatives Slam Trump After His Attack On GOP Rep's Marriage Is A Low Blow Even For Him

President Donald Trump has been married three times, but his hypocrisy escaped him entirely when he attacked Kentucky Republican Representative Thomas Massie for getting remarried last month following the death of his first wife in 2024—prompting his own party to call him out for going too far.

Last week, Massie announced he'd married his wife, Carolyn Grace Moffa, in late October. His first wife and "high school sweetheart," Rhonda Howard Massie, died in June 2024.

Keep ReadingShow less
Pete Hegseth
Patrick T. Fallon/Getty Images

Video Of Pete Hegseth Screwing 'Department Of War' Sign Onto Building Gets Brutally Mocked

Secretary of Defense Pete Hegseth was widely mocked after the Department of Defense—or shall we say the self-proclaimed "Department of War"—debuted its new plaque by publishing a video showing Hegseth tightening the screws on the new plaque with the words "Department of War" at the Defense Department's River Entrance.

The Pentagon’s rapid response account shared the clip on X along with the following caption:

Keep ReadingShow less

People Explain The Dumbest Reasons They Had To Call 911

We've all made mistakes from time to time, and some of them have probably been pretty cringy and stupid.

But most of us can take comfort in the fact that we didn't do something so stupid that we had to call 9-1-1 to get us out of trouble.

Keep ReadingShow less