Skip to content
Search AI Powered

Latest Stories

TikToker Explains How MAGA Is A Perfect Example An 'Extinction Burst'—And It Totally Tracks

TikToker discussing extinction burst theory
@ohhthatsrich/TikTok

TikToker @ohhthatsrich explained in a viral video how the election of Barack Obama triggered a psychological phenomenon called an "extinction burst" that birthed the MAGA movement.

One of the most mystifying things about Trump's win is how furious conservatives still are.

They won the presidency against all odds, AND the Senate AND the House and their faves are dismantling the country before our eyes just like they've always wanted, and they're still. So. Angry. All. The. Time.


It's weird! Or maybe it's not. As TikToker @ohhthatsrich recently pointed out, psychology actually has a whole theory to explain everything that's been happening not only recently, but for the last 15 or so years: the extinction burst.

An extinction burst is when there is a sudden and intense uptick in a behavior when the reward for the behavior is taken away that precedes the behavior dying out.

A common example social scientists use is tantrums. A child learns that a tantrum will get a parent to give them what they want. When the parents stop relenting, the child throws even more—and more intense—tantrums. Then, the child figures out the tantrums don't work anymore and they abruptly stop—or go "extinct."

So what does this have to do with MAGA? The TikToker explained it perfectly.

@ohhthatsrich

I just learned a new #psychology term that perfectly explains why #maga #republicans are still so #angry, and it has shaken my #leftist brain to its foundation. #extinctionburst #politics

Basically, the "rewards" for racism, sexism, homophobia, transphobia, etc. were removed by societal progress, especially following the election of Barack Obama. So conservatives have been raging, on a steady uptick, ever since because they know their time is coming to an end.

As Rich puts it in his TikTok:

"The Trump spike in racism, sexism, and hate — it’s the emotional foundation for the entire Make America Great Again movement, that nostalgia for when life in America was simpler and paler. But as soon as we began addressing it — boom! Extinction burst."

The "extinction burst" we've been experiencing has been drawn out because we're talking about an entire country here, not a single toddler or, if you like a more morbid example, a dying person who suddenly has a burst of energy before they finally pass on.

But the process is the same. As Rich said in his video, Obama's election in 2008 triggered the process.

"Sarah Palin, the Tea Party Movement, the birther movement, and ultimately MAGA—it is a 10-year tsunami of rage in the face of inevitable extinction."
"This is why Republicans are still so angry. They know."
"They know Trump winning can’t stop it, and they know Trump in office can’t stop it — they can feel the inevitable extinction of their own terrible beliefs."

If that has you feeling even more terrified than you already were, you're forgetting the most important part of this entire concept: extinction. This is the tornado of nonsense that explodes before the nonsense itself suddenly dies once and for all.

Rich's TikTok went extremely viral on multiple platforms, because of not only how much it resonates with people, but the hope it ultimately offers.

@Quintonleo/X




@ohhthatsrich/TikTok

@ohhthatsrich/TikTok

@ohhthatsrich/TikTok

@ohhthatsrich/TikTok

It's probably not the ONLY factor in what made the MAGA movement flourish, but it certainly makes a lot of sense. And if you've ever dealt with a toddler who has tantrums, you know that the only thing that eventually works is holding the line and not relenting.

To wit, Rich went on to say:

"At this point, the only thing that’ll stop [the extinction] is if we let up. If you stop interfering with that undesirable behavior, it will go back to normal."
"So no, you’re not crazy; yes, you are doing the right thing; and yes, if you persevere, the extinction burst will end."

Hang in there, everyone, and hold the line.

More from People/donald-trump

bride and groom cutting wedding cake
Wedding Dreamz on Unsplash

People Who Smashed Wedding Cake In Their Spouse's Face Reveal How Their Relationship Is Going Now

According to The Knot wedding resource magazine and website, smashing cake into the face of a spouse after tying the knot is a tradition tied to medieval England. To celebrate the marriage, the bride would toss a piece of piece of cake over her shoulder for good luck.

This evolved into newlyweds feeding a piece of cake to one another, then taking frosting or a small bit of cake and rubbing it gently onto each other's faces—usually the cheek or tip of the nose.

Keep ReadingShow less
Screenshots of U.S. Army veteran who criticized Donald Trump
@btnewsroom/TikTok

U.S. Army Vet Goes Viral With Blistering Speech Ripping Trump For Deploying Troops To L.A.

A U.S. Army veteran went viral after she spoke out to encourage other current and former military members to publicly condemn President Donald Trump for using them as "pawns" to suit his own ends after he deployed the National Guard and Marines to Los Angeles amid ongoing protests against his administration's immigration raids.

Trump has activated over 4,000 National Guard members and 700 Marines, despite opposition from city and state leaders. He has painted a bleak picture of Los Angeles—claims that Mayor Karen Bass and Governor Gavin Newsom say are wildly exaggerated.

Keep ReadingShow less
Barack and Michelle Obama
Andrew Harnik/Getty Images

The Obamas Just Shared A Rare Family Photo With Their Adult Daughters To Celebrate Sasha's Birthday

Former President Barack and First Lady Michelle Obama warmed hearts when they shared the same photo to their respective social media accounts, showing them with their adult daughters, Sasha and Malia, to commemorate Sasha's 24th birthday.

Sasha Obama was born in June 2001, nearly eight years before the family moved into the White House at the start of her father's first term in January 2009. She and her older sister, Malia, now 26, spent their formative years in the presidential residence, growing up there throughout their father’s two terms, until the family departed in 2017.

Keep ReadingShow less
Donald Trump; Joe Biden
Brendan Smialowski/AFP via Getty Images; Scott Olson/Getty Images

Trump Dragged After Hilariously Flubbing Insult About Biden's Mental Acuity

The term malaphor means when two or more colloquial phrases or idioms get confused and combined to create something nonsensical. According to the National Institute of Health (NIH), malaphors are a common symptom of frontotemporal dementia or other cognitive impairments.

So when a person seeks to accuse someone of being unintelligent, their use of malaphors is ironic and possibly very telling—narcissists will always accuse others of their own faults and failures.

Keep ReadingShow less
Christy Walton; Donald Trump
Alberto E. Rodriguez/Getty Images; Andrew Harnik/Getty Images

MAGA Now Calling For Walmart Boycott After Heiress Funds Ad Promoting Anti-Trump Protests

MAGA fans are boycotting Walmart after Christy Walton, one of the retail giant's heirs, took out a full-page ad in The New York Times promoting the “No Kings” protests planned against President Donald Trump's military parade.

Walton, who is worth an estimated $19.3 billion and ranks among the wealthiest women in the U.S., urged critics of Trump to "mobilize" against the parade—echoing a similar message she shared in a New York Times ad back in March.

Keep ReadingShow less