Skip to content
Search AI Powered

Latest Stories

Devout Fox News Viewers Were Paid to Switch to CNN for a Month and the Results Have People Surprised

Devout Fox News Viewers Were Paid to Switch to CNN for a Month and the Results Have People Surprised
Drew Angerer/Getty Images

Ahead of major holiday gatherings, there's often discussion on the internet of that one relative. Perhaps you know the type. They're the one who consumes conservative media, namely Fox News, so incessantly and religiously that aspects of their entire world view are completely at odds with reality.

They think New York City is a war zone. They think LGBTQ people are on a crusade to "groom" children into being LGBTQ themselves. They think prominent Democrats conspired with foreign adversaries and election companies to "steal" the 2020 election from former President Donald Trump. Maybe they even think there's a covert cabal of satanic pedophile cannibals who eat babies and control world governments, and that Trump was sent by God to expose them.


But what if that relative suddenly changed the channel?

That's what David E. Broockman and Joshua Kalla asked devout Fox News viewers to do in a recently released study titled The manifold effects of partisan media on viewers’ beliefs and attitudes: A field experiment with Fox News viewers.

In September of 2020, the study's architects paid devout Fox News viewers to watch CNN—a favorite villain of the far-right—for an entire month, testing them with real time quizzes on the network's coverage and following up with them after viewing.

According to the report:

"Despite regular Fox viewers being largely strong partisans, we found manifold effects of changing the slant of their media diets on their factual beliefs, attitudes, perceptions of issues’ importance, and overall political views. We show that these effects stem in part from a bias we call partisan coverage filtering, wherein partisan outlets selectively report information, leading viewers to learn a biased set of facts.

Consistent with this, treated participants concluded that Fox concealed negative information about President Trump. Partisan media does not only present its side an electoral advantage—it may present a challenge for democratic accountability."

The former Fox viewers were found to evaluate an issue's importance based on how much it was covered, so while Fox often focused on antifa hysteria and similar issues, CNN largely focused on the COVID-19 pandemic and the Trump administration's often bumbling efforts to combat it. The subjects also became better at spotting potential fake news and were less susceptible to lies then-President Trump was promoting about mail-in ballots at the time. They were also more likely to be informed of serious health risks posed by COVID-19.

The phenomenon, however, was ephemeral. After the paid CNN-watching period ended, the viewers were back to watching Fox and the changes in their opinions evaporated.

Broockman and Kalla make the argument that partisan media has enough of a grip on social attitudes that it may undermine democratic accountability. The report notes that both CNN and Fox News engage in " tremendous filtering of which information they present to viewers[.]"

It asks:

"How can a voter hold a politician accountable for an act of malfeasance if they do not know it occurred? Or, alternatively, how can voters reward an out partisan politician for good performance if their chosen media network does not inform them of it?"

The study generated widespread discussion on social media.






They praised the study as interesting and necessary.



It remains to be seen what developments, if any, will materialize from its findings.

More from News

Lynda Carter; Screenshot of Donald Trump
Stephane Cardinale/Corbis via Getty Images; Newsmax

Lynda Carter Hilariously Channels Wonder Woman In Response To Trump's Claim About 'Undetectable' Planes

After President Donald Trump touted the U.S. military's "stealth" planes that he described as "undetectable," Wonder Woman star Lynda Carter responded to his claim with a funny quip sure to delight fans of her iconic character.

Earlier, Trump boasted about the military's capabilities in remarks to reporters in the Oval Office amid heightened concerns about the ongoing Israel-Iran conflict that is sending shockwaves throughout the Middle East and around the world:

Keep ReadingShow less
red flag with pole on seashore
Seoyeon Choi on Unsplash

People Break Down The 'Silent Red Flags' Folks Tend To Ignore In Relationships

A red flag has come to mean any warning sign in life, in addition to the literal red flags that are placed on beaches or industrial sites to warn people of danger.

People will respond to situations by saying, "That’s a red flag." But before that language evolved, they'd just call them "warning signs."

Keep ReadingShow less
Ted Cruz; Tucker Carlson
The Tucker Carlson Show

Tucker Carlson And Ted Cruz Get Into Shouting Match Over Iran In Bonkers Interview Clip

Texas Republican Senator Ted Cruz—a harsh Donald Trump critic-turned-MAGA minion—sat down with fired Fox News personality Tucker Carlson for the conservative influencer's self-produced online content,The Tucker Carlson Show, for the Tucker Carlson Network.

On Tuesday, Carlson shared a 1.5-minute clip revealing that things got contentious when the pair touched on the Trump administration's escalating tensions with Iran.

Keep ReadingShow less
Donald Trump; Barack Obama
Suzanne Plunkett-Pool/Getty Images; Scott Olson/Getty Images

Resurfaced Trump Tweet Criticizing Obama Over Iran Comes Back To Bite Him

Amid tensions with Iran, President Donald Trump was criticized for hypocrisy after social media users resurfaced a 2013 tweet in which he accused former President Barack Obama of planning an attack on Iran because of his "inability to negotiate properly."

Trump has declined to clarify whether the U.S. is edging closer to launching strikes on Iran’s nuclear facilities, following a warning from Iran’s supreme leader against any attack and a rejection of Trump’s demand for surrender.

Keep ReadingShow less
​​Elon Musk
Allison Robbert/AFP via Getty Images

Anti-Elon Banner at Stanford

Stanford University graduates were given creative advice from above as an airplane flew over the graduation ceremony with a banner reading, “CONGRATS! DON’T WORK FOR ELON.”

The moment was captured last Sunday during the university’s 134th Commencement ceremony, where the Class of 2025 received their degrees at Stanford Stadium.

Keep ReadingShow less