A TikTok dog has stolen the attention of thousands on the internet—and for all the wrong reasons.
The doggo's day of infamy seemed to begin rather uneventfully. Covered in his shaggy white fleece, he glided around the room to get his last licks in before a trip to the groomer's for a haircut.
But for the pupper, who goes by the name Bear, that would be a devastating trip. At least for his look, anyway.
Posted by TikToker @yessieyass, the viral video began with an ominous caption:
"We hoped Bear's first trip to the groomer would go well."
The video then cut to the "after" photo of Bear following the big groom.
@yessieyass' continuing caption put it very simply:
"It did not. He now looks like the clown from IT."
Bear's new look—and his uncanny resemblance to Pennywise, the evil clown from Stephen King's 1986 landmark horror novel IT—is something you have to see to believe.
People on TikTok were stunned by the drastic transformation.
But despite their shock, viewers couldn't help but find the whole thing hilarious.
And in addition to those knee-jerk responses, other people took it all much more seriously.
They accused her of not properly grooming the dog, citing the groomer's cut as a necessary step to solve matted fur.
Those accusations eventually led @yessieyass to respond.
Other viewers stepped up to defend her as well.
Plenty of people also offered more constructive feedback to help prevent any more Pennywise sightings in the future.
So here's to Bear and his—hopefully—Pennywise-free existence with a long, clean, flowing coat for years to come.