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Gwyneth Paltrow's company, Goop, has never been a company to shy away from eccentric products and marketing strategies.
wProducts include "Magic Sex Dust," "Vampire Spray" and "Mustard Baths".
Paltrow's line of products has often undergone criticism for being both exuberantly priced and completely useless.
Luxury toilet paper and bdsm accessories, $30 rolling papers, and $600 slides. I have to stop but Goop was definiteโฆ https://t.co/5iaqjLCZdaโ Angela (@Angela)1578930509.0
And her most recent product, a $75 candle that "smells like my vagina," is no exception.
Goop
@people NASTY!!!!!!๐ฑ๐ซ๐ท๐คข๐คฎ I'm sorry if someone really wants to have the scent of fish, all they'd have to do is go to a fishing dock lolโ Mickey76 (@Mickey76)1578711673.0
@people Oh, so it smells like a public toilet stall.โ Monica (@Monica)1578768264.0
@people How does she know what it smells like? Is she a contortionist?โ ๐ป Deb ๐ป (@๐ป Deb ๐ป)1578770502.0
@people https://t.co/OTkE2hSAm4โ RosieTRiveter (@RosieTRiveter)1578746023.0
@people This is fake, right? I mean, is she that flexible that she can get her nose down there? I'm never gonna beโฆ https://t.co/PZG2pKjm91โ Liz Jones ๐โโ๏ธ๐ฅฐ๐ณ๐คทโโ๏ธ๐ (@Liz Jones ๐โโ๏ธ๐ฅฐ๐ณ๐คทโโ๏ธ๐ )1578710168.0
"This candle started as a joke between perfumer Douglas Little and [Paltrow]," reads the description on Goop's website.
"The two were working on a fragrance, and she blurted out, 'Uhhh..this smells like a vagina' โ but evolved into a funny, gorgeous, sexy, and beautifully unexpected scent. (That turned out to be perfect as a candle)."
@people As a white person let me just say.... white people ๐โ Extremely Stable Genius (@Extremely Stable Genius)1578711978.0
@people Why? I mean, really. Why?โ Tom ๐ด๓ ง๓ ข๓ ท๓ ฌ๓ ณ๓ ฟ๐ฌ๐ง (@Tom ๐ด๓ ง๓ ข๓ ท๓ ฌ๓ ณ๓ ฟ๐ฌ๐ง)1578778451.0
@people https://t.co/gEv3xSsxRcโ Effie Zavradinos (@Effie Zavradinos)1578768185.0
@people https://t.co/55Hl3cuFRdโ TekSoda (@TekSoda)1578799224.0
@people In what world does she live in that she thinks she is important that anyone would buy this? https://t.co/Tb723ECWkvโ Kelly..... (@Kelly.....)1578710975.0
Reportedly the candle contains "geranium, citrusy bergamot, and cedar absolutes juxtaposed with Damask rose and ambrette seed."
Which is an odd way to say "this candle smells yonic."
@people The candleโs scent is described to contain a โblend of geranium, citrusy bergamot, and cedar absolutes juxtโฆ https://t.co/ZMRUxSK9euโ PTB3 (@PTB3)1578711837.0
@people https://t.co/ZGnAgd9UrOโ Jbrichings (@Jbrichings)1578773066.0
@people https://t.co/h1ryL8AITAโ gawdzie (@gawdzie)1578795849.0
@people If I want that smell in my house, I can sit on my couch and air it out with a .75 votive on the table nextโฆ https://t.co/5UIlNn2N2Xโ ๐ฉ๐๐ณ ๐๐ก๐ ๐๐ก๐ซ๐๐ ๐ ๐๐๐๐ฌ ๐จ๐ ๐๐ฏ๐ฒ (@๐ฉ๐๐ณ ๐๐ก๐ ๐๐ก๐ซ๐๐ ๐ ๐๐๐๐ฌ ๐จ๐ ๐๐ฏ๐ฒ)1578891533.0
@people https://t.co/EunYID1WxJโ Raylene Brown (@Raylene Brown)1578787294.0
The candle is currently sold out, with a digital wait list for people who really need their chance to light a fire for a vaginal scent in their homes.
For those who can't wait, they can go the homemade route with this Complete Candle Making Kit with Supplies - Create Your Own Scented Natural Soy Candles, available here.