Marvel fans know actress Gwyneth Paltrow appeared in seven Marvel Cinematic Universe (MCU) films as Virginia "Pepper" Potts, the CEO of Stark industries.
But the Academy Award winner herself isn't keeping track.
The Goop founder appeared to draw a blank when asked about a new Marvel spin-off series on Disney+ during an Instagram Q&A with followers.
When a fan asked Paltrow “Have you watched the Hawkeye series??”, she said:
“No, what is that?”
Gwyneth Paltrow on if she’s been watching #Hawkeye
“What is that?” 😂 pic.twitter.com/THPl5O01fc
— Culture Crave 🍿 (@CultureCrave) December 4, 2021
For the uninitiated, Hawkeye is the latest miniseries on Disney+ starring Jeremy Renner, who reprised his role as the eponymous arrow-slinger from the film franchise for Marvel studio's fifth television limited series.
It takes place after the events of Avengers: Endgame, in which Paltrow's Pepper made a cameo along with Renner's character.
Paltrow's response was par for the course given her history of having no recollection of the actors or of the numerous Marvel projects she's been in–including filming a scene with Spider-Man actor Tom Holland in Homecoming.
During an appearance on his Netflix cooking show, Jon Favreau–who directed Iron Man and Iron Man 2 and played Tony Stark's friend, Happy Hogan–had to remind Paltrow about being in the film with Holland after she legit forgot about it.
She didn’t even know she was in Spider-Man homecoming. I genuinely think she doesn’t care about the movies that she’s been in.
— ⚡️ANDREWS⚡️ (@AndrewsUnitedNE) December 5, 2021
it’s kinda crazy how out of touch she is with Marvel considering her part in it lol
— troof (@troofputin) December 4, 2021
Some Marvel fans were not very forgiving.
Honestly inspiring how little Gwyneth cares for Marvel pic.twitter.com/e2XXTtNPuD
— Valerie Loftus (@valerieloftus) December 4, 2021
Imma tell y’all again, Gwen is here for her check and she out, she don’t give a damn about the mcu 😂😂
— RoyalDck (@DckRoyal) December 4, 2021
Nothing new that she's outta touch. Watch her appearance on Chef on Netflix with Jon Favreau. She has no idea which Marvel Movies she's been in. She just shows up, does her scene and leaves.
— Mojo JoJoe (@Joe_Head) December 4, 2021
Others were fine with her cluelessness.
Gwyneth just takes her marvel cheque, sells her weird little candles, and goes about being rich and weird without a care in the world. Sincerely, good for her
— spider-fran 🕸 (@FranPan) December 4, 2021
in the most successful franchise in the history of movies and couldn’t muster a fart of interest in it. iconic. queen.
— alex (@alex_abads) December 4, 2021
I did not like Hawkeye. She’s not missing much.
— Wa’el (@Euphoriam) December 4, 2021
To her defense all of these superhero movies and shows kind of run together. They’re all pretty much the same story retold countless times
— Dan Copp (@DanVCopp) December 4, 2021
I think it's fine... At least she did an okay job as Pepper Potts in the movies. She doesn't have to be a true Marvel fan/nerd just because she plays a character in the MCU. She's just an actress hired and she did her job, she doesn't have to attach her personal life to the MCU. pic.twitter.com/yK7KtfWjWQ
— DenebScreen89 (@Denebs89) December 5, 2021
Paltrow consistently seems to need a refresher about anything Marvel-related despite her involvement in the films, Iron Man (2008), Iron Man 2 (2010), The Avengers (2012), Iron Man 3 (2013), Spider-Man: Homecoming (2017), Avengers: Infinity War (2018) and Avengers: Endgame (2019).
In July 2019, Actor Sebastian Stan, who played Bucky Barnes/Winter Soldier in Captain America and in the Avengers movies, threw subtle shade at Paltrow for not recognizing him for a third time.
"Also glad I got to reintroduce myself to @gwynethpaltrow for the third time," he wrote on social media after seeing her at a couture show at Paris Fashion Week. "We are in the same film...”
Nothing will ever top this video of Gwyneth Paltrow not knowing any Marvel actor at the Infinity War premiere pic.twitter.com/fAn74PIZPM
— Nick🍥 (@relevantnick) December 4, 2021
Marvel Studios President Kevin Feige reported on Paltrow being confused about Samuel L. Jackson's presence on the set of a funeral scene for Avengers: Endgame, implying she was not entirely aware of his character, Nick Fury.
It stands to reason she didn't hear about the Hawkeye series.
Also, Marvel's infamous shroud of secrecy about new films in production can make it a challenge for actors with smaller roles to know what Marvel movies they're in.
Back in 2019, Paltrow addressed why she had difficulty keeping track of her Marvel resume.
“It is confusing because there are so many Marvel movies, and to be honest, I haven’t seen very many of them."
"It’s really stupid and I’m sorry, but I’m a 47-year-old mother.”